Public Relations, Marketing & Visual Storytelling
Strategy That Gets Seen. Stories That Get Remembered.
I’m Thomas “Mako” Mangum. I combine public relations strategy, digital marketing, audience insight, and visual storytelling to create communication that connects with people and supports a clear objective.
From campaign strategy and media relations to filmmaking, photography and digital content, I approach communication from both sides: what needs to be said and how it should be seen!
Strategy Meets Creativity
Strong communication takes more than good content. It starts with understanding the audience, defining the message and choosing the right way to deliver it.
My work brings strategy, research, data and creative execution together.
PUBLIC RELATIONS
Strategic communications, campaign development, media relations, audience research, messaging and reputation-focused communication.
DIGITAL MARKETING
Content strategy, audience targeting, social media analytics, digital campaigns and performance-focused communication.
VISUAL STORYTELLING
Photography, filmmaking, cinematography, branded content and visual communication designed to strengthen the story behind a brand.
CONTENT STRATEGY
Turning audience behavior, communication goals and performance data into content people actually want to watch, read and share.
-FEATURED PR CASE STUDY-
Flight Fuel Café
Executive Public Relations Strategy
Audience Research • Media Relations • Strategic Messaging • Event Strategy • Content Development • Measurement
Flight Fuel Café is a comprehensive public relations case study exploring how research, audience insight and strategic communication can be used to strengthen a brand's position and create stronger relationships with its community.
The strategy brings together audience research, media relations, digital content, event planning, visual communication, and measurement into a single connected PR campaign.
What I Developed
Audience research and segmentation
Strategic communication planning
Brand positioning and messaging
Press and media materials
Online media-room content
Video news release development
Community engagement strategy
Webinar development
Event strategy and budgeting
Campaign measurement and evaluation
SELECTED CREATIVE WORK
How something looks affects how people understand it.
My background in photography and filmmaking allows me to approach communication visually and strategically. I use imagery, motion, and composition to help shape perception, communicate identity and make a message more memorable
